Skip to content
Use code WELCOME for 10% off your first order. Plus, get FREE shipping on all orders $49+!
Use code WELCOME for 10% off your first order. Plus, get FREE shipping on all orders $49+!

Breakfast

  • Kellogg's 28.5 Ounce (Pack of 2) Frosted Flakes Breakfast Cereal, Giant Size
    Kellogg's 28.5 Ounce (Pack of 2) Frosted Flakes Breakfast Cereal, Giant Size
    Original price $11.98 - Original price $11.98
    Original price
    $11.98
    $11.98 - $11.98
    Current price $11.98

    Giant Size Kellogg's Frosted Frosted Flakes Breakfast Cereal 57oz

    Just like Tony the Tiger, your whole family can get even their busiest days going with Kellogg's Frosted Flakes ready-to-eat breakfast cereal. Incl...

    View full details
    Original price $11.98 - Original price $11.98
    Original price
    $11.98
    $11.98 - $11.98
    Current price $11.98
  • Nutrition label found on the back of a Mega size box of Honey Nut Cheerios
    Honey Nut Cheerio Mega Size 29.4 oz.
    Original price $6.98 - Original price $6.98
    Original price
    $6.98
    $6.98 - $6.98
    Current price $6.98

    Mega Size General Mills Honey Nut Cheerios 29.4oz

    We get it. Your household eats Honey Nut Cheerios almost every single day. This mega box serves 21 bowls to the average Cheerios eater. So stock up...

    View full details
    Original price $6.98 - Original price $6.98
    Original price
    $6.98
    $6.98 - $6.98
    Current price $6.98
  • Kellogg's 29.5 Ounce (Pack of 2) Frosted Mini-Wheats Cereal, Whole Grain, Original, Giant Size
    Kellogg's 29.5 Ounce (Pack of 2) Frosted Mini-Wheats Cereal, Whole Grain, Original, Giant Size
    Original price $11.98 - Original price $11.98
    Original price
    $11.98
    $11.98 - $11.98
    Current price $11.98

    Giant Size Kellogg's Frosted Mini-Wheats Cereal, Whole Grain, Original 59oz

    Silence your growl with Kellogg's Frosted Mini Wheats breakfast cereal, the classic mini biscuits that deliver a big crunch and satisfying sweet ta...

    View full details
    Original price $11.98 - Original price $11.98
    Original price
    $11.98
    $11.98 - $11.98
    Current price $11.98
  • Kellogg's Froot Loops 23 Ounce (Pack of 2) Cereal, Giant Size
    Kellogg's Froot Loops 23 Ounce (Pack of 2) Cereal, Giant Size
    Original price $11.98 - Original price $11.98
    Original price
    $11.98
    $11.98 - $11.98
    Current price $11.98

    Giant Size Kellogg's Froot Loops Cereal 46oz

    Follow your nose to delicious bursts of fruity flavor in Kellogg's Froot Loops sweetened multi-grain breakfast cereal. Includes One, 23-ounce box c...

    View full details
    Original price $11.98 - Original price $11.98
    Original price
    $11.98
    $11.98 - $11.98
    Current price $11.98
  • Cap'n Crunch Giant Size Crunch Berries 23.9 oz.
    Cap'n Crunch Giant Size Crunch Berries 23.9 oz.
    Original price $5.98 - Original price $5.98
    Original price
    $5.98
    $5.98 - $5.98
    Current price $5.98

    Giant Size Cap'n Crunch, Crunch Berries 23.9oz

    Rock you taste buds in a berry crunchy way. Cap'n Crunch's Crunch Berries take the original crunch you love, and add in bursts of colorful berry f...

    View full details
    Original price $5.98 - Original price $5.98
    Original price
    $5.98
    $5.98 - $5.98
    Current price $5.98
  • Cap'n Crunch Giant Size 25.7 oz.
    Cap'n Crunch Giant Size 25.7 oz.
    Original price $5.98 - Original price $5.98
    Original price
    $5.98
    $5.98 - $5.98
    Current price $5.98

    Giant Size Cap'n Crunch 25.7oz

    Sweet and golden, with a crunch you'll love, nothing competes with the original Cap'n Crunch. Grab a bowl or cup for an easy snack that goes great...

    View full details
    Original price $5.98 - Original price $5.98
    Original price
    $5.98
    $5.98 - $5.98
    Current price $5.98
  • General Mills Cinnamon Toast Crunch Mega Size 29.1 oz.
    Cinnamon Toast Crunch Mega Size 29.1 oz.
    Original price $6.98 - Original price $6.98
    Original price
    $6.98
    $6.98 - $6.98
    Current price $6.98

    Mega Size General Mills Cinnamon Toast Crunch 29.1oz

    Take breakfast out of this world with Cinnamon Toast Crunch breakfast cereal! Each bite contains delicious crispy whole wheat squares covered in th...

    View full details
    Original price $6.98 - Original price $6.98
    Original price
    $6.98
    $6.98 - $6.98
    Current price $6.98
  • Quaker Life Giant Size Cinnamon 24.8 oz.
    Life Giant Size Cinnamon 24.8 oz.
    Original price $5.99 - Original price $5.99
    Original price
    $5.99
    $5.99 - $5.99
    Current price $5.99

    Giant Size Quaker Life Cinnamon 24.8oz

    Helps promote healthy hearts. Diets rich in whole grain foods and other plant foods and low in total fat, saturated fat, and cholesterol, may redu...

    View full details
    Original price $5.99 - Original price $5.99
    Original price
    $5.99
    $5.99 - $5.99
    Current price $5.99
  • Kellogg's 22.6 Ounce (Pack of 2) Corn Pops Cereal, Giant Size
    Kellogg's 22.6 Ounce (Pack of 2) Corn Pops Cereal, Giant Size
    Original price $11.98 - Original price $11.98
    Original price
    $11.98
    $11.98 - $11.98
    Current price $11.98

    Giant Size Kellogg's Corn Pops Cereal 45.2oz

    Wake up to sweet, crispy Kellogg's Corn Pops. Every irresistible bowl delivers the consistently crunchy, sweetened popped-up corn experience that’s...

    View full details
    Original price $11.98 - Original price $11.98
    Original price
    $11.98
    $11.98 - $11.98
    Current price $11.98
  • Quaker Life Giant Size Original 24.8 oz.
    Life Giant Size Original 24.8 oz.
    Original price $5.99 - Original price $5.99
    Original price
    $5.99
    $5.99 - $5.99
    Current price $5.99

    Giant Size Quaker Life Original 24.8oz

    You don't have to be a kid to love the sweet and crunchy goodness of Quaker Life Cereal, and you don't have to be a grown-up to benefit from the wh...

    View full details
    Original price $5.99 - Original price $5.99
    Original price
    $5.99
    $5.99 - $5.99
    Current price $5.99
  • Post Mega Size Cocoa Pebbles 27.5 oz.
    Post® Mega Size Cocoa Pebbles 27.5 oz.
    Original price $5.98 - Original price $5.98
    Original price
    $5.98
    $5.98 - $5.98
    Current price $5.98

    Mega Size Post Cocoa Pebbles 27.5oz

    Cocoa PEBBLES is a sweetened crispy rice cereal for anyone who wants to start their day in a chocolatey way. Cocoa PEBBLES has been making mornings...

    View full details
    Original price $5.98 - Original price $5.98
    Original price
    $5.98
    $5.98 - $5.98
    Current price $5.98
  • Post 20.5 Ounce (Pack of 2) Grape Nuts
    Post 20.5 Ounce (Pack of 2) Grape Nuts
    Original price $6.98 - Original price $6.98
    Original price
    $6.98
    $6.98 - $6.98
    Current price $6.98

    41oz Post Grape Nuts

    100% of the daily whole grain recommendation. Power-packed nutrition. Please follow your municipality's instruction for recycling.

    Original price $6.98 - Original price $6.98
    Original price
    $6.98
    $6.98 - $6.98
    Current price $6.98
  • Malt-O-Meal 35 Ounce Marshmallow Mateys Cereal
    Malt-O-Meal 35 Ounce Marshmallow Mateys Cereal
    Original price $6.99 - Original price $6.99
    Original price
    $6.99
    $6.99 - $6.99
    Current price $6.99

    35oz Malt-O-Meal Marshmallow Mateys Cereal

    Anchors aweigh! Set sail on an adventure with Marshmallow Mateys®. With a sweet toasted oat flavor and a treasure of marshmallows hiding within, it...

    View full details
    Original price $6.99 - Original price $6.99
    Original price
    $6.99
    $6.99 - $6.99
    Current price $6.99
  • Malt-O-Meal 30 Ounce Tootie Fruities Cereal
    Malt-O-Meal 30 Ounce Tootie Fruities Cereal
    Original price $5.99 - Original price $5.99
    Original price
    $5.99
    $5.99 - $5.99
    Current price $5.99

    30oz Malt-O-Meal Tootie Fruities Cereal

    Tootie Fruities are - fruity! With no artificial fruity flavors, this cereal is awesome. Made with multi-grains and packed with plenty of vitamins ...

    View full details
    Original price $5.99 - Original price $5.99
    Original price
    $5.99
    $5.99 - $5.99
    Current price $5.99
  • Kellogg's 24 Ounce Raisin Bran Family Size Cereal
    Kellogg's 24 Ounce Raisin Bran Family Size Cereal
    Original price $5.99 - Original price $5.99
    Original price
    $5.99
    $5.99 - $5.99
    Current price $5.99

    Family Size Kellogg's Raisin Bran Cereal 24oz

    Wake up with Sunny and the simple goodness of Kellogg's Raisin Bran, a deliciously crafted cereal that helps energize the start of your day. This c...

    View full details
    Original price $5.99 - Original price $5.99
    Original price
    $5.99
    $5.99 - $5.99
    Current price $5.99
  • Quaker 8.5 Ounce (Pack of 2) Quisp Crunchy Corn Cereal
    Quaker 8.5 Ounce (Pack of 2) Quisp Crunchy Corn Cereal
    Original price $9.99 - Original price $9.99
    Original price
    $9.99
    $9.99 - $9.99
    Current price $9.99

    17oz Quacker Quisp Crunchy Corn Cereal

    In 1965, Quisp landed on Earth with his Quazy Energy Cereal – and the world's been a better place ever since, especially during breakfast. The sauc...

    View full details
    Original price $9.99 - Original price $9.99
    Original price
    $9.99
    $9.99 - $9.99
    Current price $9.99
  • General Mills 8 Count (Pack of 2) Cereal Breakfast Pack
    Original price $13.98 - Original price $13.98
    Original price
    $13.98
    $13.98 - $13.98
    Current price $13.98

    16ct General Mills Cereal Breakfast Pack

    Cheerios: Naturally flavored. Cheerios: 100 Calories per pouch. Cinnamon Toast Crunch: 170 Calories per pouch. Golden Grahams: 140 Calories per pou...

    View full details
    Original price $13.98 - Original price $13.98
    Original price
    $13.98
    $13.98 - $13.98
    Current price $13.98
  • Malt-O-Meal 37 Ounce Frosted Flakes Cereal
    Malt-O-Meal 37 Ounce Frosted Flakes Cereal
    Original price $5.99 - Original price $5.99
    Original price
    $5.99
    $5.99 - $5.99
    Current price $5.99

    37oz Malt-O-Meal Frosted Flakes Cereal

    Congratulations! You've got breakfast in the bag. Malt-O-Meal has been creating delicious, high-quality cereals for over a century. That's a pretty...

    View full details
    Original price $5.99 - Original price $5.99
    Original price
    $5.99
    $5.99 - $5.99
    Current price $5.99
  • General Mills 35 Ounce Reese's Puffs Cereal
    General Mills 35 Ounce Reese's Puffs Cereal
    Original price $6.98 - Original price $6.98
    Original price
    $6.98
    $6.98 - $6.98
    Current price $6.98

    35oz General Mills Reese's Puffs Cereal

    Sweet and crunchy corn puffs. Per 1 Cup Serving: 160 calories; 0.5 g sat fat; 220 mg sodium (9% DV); 12 g total sugars. See nutrition facts for as...

    View full details
    Original price $6.98 - Original price $6.98
    Original price
    $6.98
    $6.98 - $6.98
    Current price $6.98
  • Thielen's First Down Flakes
    Original price $5.99 - Original price $5.99
    Original price
    $5.99
    $5.99 - $5.99
    Current price $5.99

    14oz Thielen's First Down Flakes

    Fans can now enjoy breakfast with wide receiver Adam Thielen. Get your limited edition Adam Thielen's First Down Flakes cereal today.

    Original price $5.99 - Original price $5.99
    Original price
    $5.99
    $5.99 - $5.99
    Current price $5.99
  • Post Giant Size Honey Bunches of Oats 28 Ounce Honey Roasted Cereal
    Original price $4.98 - Original price $4.98
    Original price
    $4.98
    $4.98 - $4.98
    Current price $4.98

    Giant Size Post Honey Bunches of Oats Honey Roasted Cereal 28oz

    Per 1 Cup Serving: 160 calories; 0 g sat fat (0% DV); 190 mg sodium (8% DV); 9 g total sugars. Whole Grain: 14 g or more per serving. Eat 48 g or m...

    View full details
    Original price $4.98 - Original price $4.98
    Original price
    $4.98
    $4.98 - $4.98
    Current price $4.98
  • Kellogg's 18 Ounce (Pack of 2) Rice Krispies Family Size Cereal
    Kellogg's 18 Ounce (Pack of 2) Rice Krispies Family Size Cereal
    Original price $9.98 - Original price $9.98
    Original price
    $9.98
    $9.98 - $9.98
    Current price $9.98

    Family Size Kellogg's Rice Krispies Cereal 36oz

    Whether you're enjoying it by the bowlful or through the tempting taste of The Original Treats recipe, Kellogg's Rice Krispies cereal makes it easy...

    View full details
    Original price $9.98 - Original price $9.98
    Original price
    $9.98
    $9.98 - $9.98
    Current price $9.98
  • General Mills Lucky Charms 26.1 Ounce Giant Size
    General Mills Lucky Charms 26.1 Ounce Giant Size
    Original price $5.98 - Original price $5.98
    Original price
    $5.98
    $5.98 - $5.98
    Current price $5.98

    Giant Size General Mills Lucky Charms 26.1oz

    Frosted toasted oat cereal with marshmallows. Per 1 Cup Serving: 140 calories; 0 g sat fat (0% DV); 230 mg sodium (10% DV); 12 g total sugars. See ...

    View full details
    Original price $5.98 - Original price $5.98
    Original price
    $5.98
    $5.98 - $5.98
    Current price $5.98
  • Catalina Crunch 9 Ounce (Pack of 2) Cinnamon Toast Keto Cereal
    Original price $8.49 - Original price $8.49
    Original price
    $8.49
    $8.49 - $8.49
    Current price $8.49

    9oz Catalina Crunch Cinnamon Toast Keto Cereal

    Catalina Crunch Keto Friendly Cereal is made with the same delicious taste and crunch of your childhood favorites, featuring plant-based protein an...

    View full details
    Original price $8.49 - Original price $8.49
    Original price
    $8.49
    $8.49 - $8.49
    Current price $8.49
  • Nature Valley 11 Ounce (Pack of 4) Oats & Honey Protein Granola
    Nature Valley 11 Ounce (Pack of 2) Oats & Honey Protein Granola
    Original price $10.98 - Original price $10.98
    Original price
    $10.98
    $10.98 - $10.98
    Current price $10.98

    22oz Nature Valley Oats & Honey Protein Granola

    Nature Valley® Crunchy Granola Oats 'n Honey. Add protein to your day! Protein. 10g of protein. Per 1/2 cup serving. 210 calories. 0.5g sat fat, 3%...

    View full details
    Original price $10.98 - Original price $10.98
    Original price
    $10.98
    $10.98 - $10.98
    Current price $10.98

We’ve all probably heard the expression “breakfast is the most important meal of the day” many times in our lives, but how many of us take these words to heart and do our best to have a good breakfast every single morning? Whether it’s because you feel your day is just too busy to grab anything more than a cup of coffee on your way out the door, or you just don’t feel all that hungry, it’s a habit you should consider breaking. Thanks to Hy-Vee Deals, you won’t have to go out of your way or spend a fortune to get yummy breakfast foods that you’ll wake up in the morning looking forward to having. Our great deals let you get your fill in the morning without having to empty your wallet, and convenient home delivery works around your schedule.

Why eating breakfast is so important

So, what is it that makes breakfast the most important meal of the day? Most of what makes breakfast so important stems from the fact that it’s the first meal you’ll eat. Breakfast breaks the overnight fasting period and gives the body the energy it needs so you can be alert and ready to meet all the challenges the day brings. This jumpstarts your metabolism and tells the body to expect more calories throughout the day. Skipping eating a substantial meal in the morning causes the body to conserve calories rather than burn them, making you feel lazy and less energetic. Not eating breakfast can also increase food cravings later on in the day and cause you to over-eat.

There is also scientific research linking eating breakfast to better concentration and memory, lower body mass index (BMI), and lower levels of “bad” LDL cholesterol, lower risk of diabetes, heart disease, and obesity, lower body mass index (BMI), and better health overall.

With how important breakfast is to your health and how the rest of your day turns out, you need to find foods you’ll look forward to eating. Shop our selection of breakfast foods today to find your next morning meal!